Home work Essay Example | Topics and Well Written Essays - 250 words

Home work - Essay Example The basement has boards which show what to expect in the building, and shows where they can be found. The basement also has an indoor environmental quality, which gives information about the dangers of inhaling volatile organic compounds. The first floor shows the history and the mission of the building. It also shows its plan and layout, the surrounding neighborhood . The floor also shows the LEED performance, which is the criteria used to determine a green building. The second floor is concerned with the energy and atmosphere, such that, the windows had been covered by a bronze Mylar film, which reduces the full glare of light i.e. ultraviolet ray and, infrared rays. The walls have also been made from wheat board that uses a safer bonding agent, which is emission free. The third floor has a board showing the common cause of Colorado, the advantages of the use of fiber glass in the building and the benefits of using shared hands, which leads to saving money. The floor will use insulations of cellulose, natural cotton fiber and soy based foam. All these are natural and organic materials. The furnishings in the lobby, offices and meeting rooms are made from recyclable materials, the development of clean and renewable energy by buying a wind power and a composite door from minerals and fibrous

What is productivist agriculture; what are its related problems and Essay

What is productivist agriculture; what are its related problems and how and why is agriculture changing in the UK - Essay Example which facilitated the continued expansion of agricultural production. Other conceptualizations have stressed on the frequently environmentally destructive nature of productivist agriculture, based on the maximisation of food production through the application of ever-more intensive farming techniques and biochemical inputs (Wilson, 2007: 80). Thesis Statement: This paper proposes to identify the implications of productivist agriculture, determine the problems related to productivist agriculture, and investigate the ways in which, and the reasons why agriculture is changing in the United Kingdom. Productivist agriculture is conceptualized mainly as industrially driven agriculture for production of high quantities of food, which is strongly supported by the state through subsidies and a productivist policy regime. Productivism should be seen as the practice of using farmland to its full potential, creating a mechanistic landscape appearance that reflects the production process. Productivism is also referred to as an era that is a significant part of 20th century historical development in agricultural change, mostly as a reaction towards food shortages after the Second World War† (Egoz et al, 2001: 177). The productivist era lasted from 1945 to mid-1970s. During the years of the second world war from 1939 to 1945, many rural areas underwent a marked increase in their economic conditions. As part of the war effort, the government initiated a â€Å"ploughing up† campaign in order to reduce reliance on imported food. In compliance with the Barlow and Scott reports the initiatives facilitated a transformation in the government’s approach to the rural economy in the post-war years. Governmental policy promoted the preservation of rural land for agricultural production. The economy entered the productivist era, while there was increasing tension between

Civil Rights and Responsibilities Essay Example for Free

Civil Rights and Responsibilities Essay The Bill of Rights was added to the Constitution shortly after its ratification. These amendments guarantee certain political, procedural, and property rights against infringement by the national government (Patterson, 2009). â€Å"A bill of rights is what the people are entitled to against every government on earth, general or particular, and what no just government should refuse, or rest on influence (Thomas Jefferson). The First Amendment provides the foundation for freedom of expression which is the right of individual Americans to hold and communicate views of their choosing (Patterson, 2009). The motivation of the Bill of Rights was to guarantee individual rights and freedoms. The First Amendment reflects this tradition, providing for freedom of religion along with freedom of speech, press, assembly, and petition. The three provisions of the First Amendment are the freedom of speech, assembly and religion. The freedom of speech states that you are free to say almost anything except that which is obscene, slanders another person, or has a high probability of inciting others to take imminent lawless action. The freedom of assembly states that you are free to assemble, although government may regulate the time and place for reasons of public convenience safety, provided such regulations are applied evenhandedly to all groups. The freedom of religion states that you are protected from having the religious beliefs of others imposed on you, and you are free to believe what you like. Freedom of religion simply means citizens have freedom to attend a church, synagogue, temple or mosque of their choice, or not to attend at all. The First Amendment allows us to practice our religion the way we want to. When talking about freedom of religion and the First Amendment I think about religion in the schools. Every since the Supreme Court held school-sponsored prayer unconstitutional in the early 1960s, there has ben a concerted and well-funded campaign to reintroduce religion in public schools. Public schools themselves should not be in the business of promoting particular religious beliefs or religious activities and they should protect children from being coerced by others to accept religious (or anti-religious beliefs. A Saskatchewan Human Rights Commission inquiry ruled in July that the Saskatoon Board of Education must end a practice of giving teachers the option of conducting prayers in public school classrooms and assemblies. In practice, the choice has been primarily the Lords Prayer. The ruling will not change practices in separate schools. The inquiry followed a complaint six years ago by nine parents, including Muslims, Jews, Unitarians and atheists. About 20% of the 550 public school classrooms in Saskatoon begin the day with prayer. The decision may be appealed in court (Globe and Mail, 1999). The relationship between religion and government in the United States when it comes to the United States Constitution is governed by the First Amendment to the Constitution, which both prevents the government from establishing religion and protects privately initiated religious expression and activities from government interference and discrimination. The First Amendment thus establishes certain limits on the conduct of public school officials as it relates to religious activity, including prayer. Prayer should not have been taken out of schools. Parents should be sent home a letter opting out of religious activities and employees should be given the same option, but taken it out of schools was ridiculous. The case of Engel v. Vitale (1962) went to the Supreme Court and the case was about a time in 1951 the New York State Board of Regents (the State board of education) approved a 22-word â€Å"nondenominational prayer â€Å"for recitation each morning in the public schools of New York. It read: â€Å"Almighty God, we acknowledge our dependence upon Thee, and we beg Thy blessings upon us, our parents, our teachers and our Country.† The Regents believed that the prayer could be a useful tool for the development of character and good citizenship among the students of the State of New York. The prayer was offered to the school boards in the State for their use, and participation in the â€Å"prayer-exercise† was voluntary. In New Hyde Park, New York, the Union Free School District No. 9 directed the local principal to have the prayer â€Å"said aloud by each class in the presence of a teacher at the beginning of the school day.† The parents of ten pupils in the New Hyde Park schools objected to the prayer. They filed suit in a New York State court seeking a ban on the prayer, insisting that the use of this official prayer in the public schools was contrary to their own and their childrens beliefs, religions, or religious practices. The State appeals court upheld the use of the prayer, â€Å"so long as the schools did not compel any pupil to join in the prayer over his or his parents objection† (infoplease.com). The Freedom to Assemble gives people the right to assemble peacefully without causing any harm to others. As much as I do not agree with the KKK views and opinions they should be able to assemble if they do it in a peaceful manner. The First Amendment prohibits government from abridging the right of the people peaceably to assemble. This basic freedom ensures that the spirit of the First Amendment survives and thrives even when the majority of citizens would rather suppress expression it finds offensive. Over the course of our history, freedom of assembly has protected individuals espousing myriad viewpoints. Striking workers, civil rights advocates, anti-war demonstrators and Ku Klux Klan marchers have all taken to the streets and sidewalks in protest or in support of their causes. Sometimes these efforts have galvanized public support or changed public perceptions. Imagine a civil rights movement without the March on Washington or the womens suffrage movement without ranks of long-skirted, placard-carrying suffragists filling city streets. The U.S. Supreme Court recognized the importance of this freedom in the 1937 case De Jonge v. State of Oregon, writing that the right to peaceable assembly is a right cognate to those of free speech and free press and is equally fundamental. â€Å"According to the Court, † the right to assemble is one that cannot be denied without violating those fundamental principles which lie at the base of all civil and political institutions† (archive.firstamendmentcenter.org). The KKKs right to assemble peaceably was secured by the famous 1977 case of National Socialist Party v. Skokie, in which the American Civil Liberties Union successfully argued that the First Amendment prohibited officials of Skokie, Ill., from banning a march by the National Socialist Party. Skokie is a Chicago suburb that is home to many Holocaust survivors. One federal judge reasoned that â€Å"it is better to allow those who preach racial hatred to expend their venom in rhetoric rather than to be panicked into embarking on the dangerous course of permitting the government to decide what its citizens may say and hear† (archive.firstamendmentcenter.org). In conclusion, the First Amendment of the United States protects the rights to freedom of religion and freedom of expression as well as freedom of assembly from government interference. Freedom of expression consists of the rights to freedom of speech, press, assembly and to petition the government for a redress of grievances, and the implied rights of association and belief. The Supreme Court interprets the extent of the protection afforded to these rights. The First Amendment has been interpreted by the Court as applying to the entire federal government even though it is only expressly applicable to Congress. Two clauses in the First Amendment guarantee freedom of religion. The Establishment Clause and the Free Exercise Clause are two clauses in the First Amendment that guarantee freedom of religion. The Establishment Clause prohibits the government from passing legislation to establish an official religion or preferring one religion over another. It enforces the separation of church and state. The Free Exercise Clause prohibits the government, in most instances, from interfering with a persons practice of their religion. The right to assemble allows people to gather for peaceful and lawful purposes. Implicit within this right is the right to association and belief. With that being said, all people should be having some kind of freedom. They should be able to boycott and assemble peacefully without causing any harm to anyone. People should be free to have their different views and opinions of religion, be it that they religious or anti-religious. To sum it all up I would love for everyone to feel that they are free. References http://www.oyez.org/cases/1960-1969/1961/1961_468 http://www.aclu.org/religion-belief/program-freedom-religion-and-belief-government-funded-religion Religion in schools (teachers in Saskatchewan will no longer have the option of conducting prayer services in class). Humanist in Canada 130 (1999): 4, 39. General OneFile. Web. 25 June 2012. http://www2.ed.gov/policy/gen/guid/religionandschools/prayer_guidance.html

Internal And External Fit Of Coca Cola

Internal And External Fit Of Coca Cola Established in 1886, the Coca Cola Company operates in more than 200 countries markets more than 500 brands 3,300 beverage products. The Coca Cola Company explains its operations system this way. We are a global business that operates on a local scale in every community we do business The company believes its strengths lie in their ability to have a global reach at the same time have a local focus. The company has more than 300 bottling partners worldwide. The Coca Cola Company manufacturers sells concentrates, beverage bases syrups to bottling operations; owns the brands; is responsible for consumer brand marketing initiatives. The bottling partners manufacture, package, merchandise distribute the finished branded beverages to their customers vending partners, who then sell the Coca Cola products to consumers. Organizational Strategy Product/Market Focus Coca cola is a company that knows that their main priority is to reach their products to the customers. Coca cola focuses on improving the product itself either by design, taste, ingredients, size, convenience, and many other factors. Coca-Colas target market satisfies a wide variety of cultural consumers around the world. Moreover, their products target people who are health conscious and people who are on a diet. Their products do fit all age groups from the young to the old. There are Coca-Cola products for the athletes who train for a sport, such as Powerade (Coca-Cola Product). Also, this company has focused on people who need coffee in the morning before they go to work. Coca- Cola owns a joint venture with Illycaffe, Italy coffee brand which is primarily for the people who are coffee-lovers. The focus of this market, Coca Cola, is applicable to both male and females. Coca- Cola does engage in product diversification throughout the world. Coke a product is mainly directed to th e young children. Their advertisements are mostly directed to the young. Coke wants to target the young because they know their product will give youths power and energy. Brand extension strategy has played a key role on Coke. Coke introduces new products under their trademark Coca-Cola. Brand extension strategy is quite effective under the Coke trademark. There will be this recognition and realization from consumers, that they will be drinking a Coca Cola product. Brand extension strategy puts a new product into an existing market. Diet Coke is an example of brand extension strategy which became successful. For instance, Diet Coke has been recognized gradually by consumers worldwide, it has low calories and has been sold over 100 countries. It promotes liveliness and energy to consumers similar to Coke. Many consumers who do enjoy coke as a soft drink, there would be a higher probability for a consumer to try a can of diet-coke due to brand awareness. Rationale: Coca Cola Company wants to continue focusing their needs for consumers with regards to delivering innovative food products which includes energy drinks, vitamins, and antioxidant drinks. Furthermore, Coca Cola is focusing on creating a healthy and active lifestyle that is more adaptive to consumer behavior. Coca cola is working with their bottling partners to enhance customer relationships and make their products widely known and distributed everywhere. Growth Strategy/Goals Hard goals In terms of its growth strategy, which is their market position in the beverage industry, Coca Cola Company is concentrating in opening more opportunities in developing markets by leveraging the scale reach of the Coca Cola system to shape capture value. The company intends to accomplish it by sharpening their execution at the point of sale and expanding the brand portfolio. The company has projected that these developing markets are expected to contribute approximately 20 percent of incremental population growth over the next 10 years. Personal expenditure per capita in these markets is expected to increase by 65% over the next decade. Furthermore, Coca Cola company anticipates that developing markets will contribute approximately  ¼ of the incremental unit case volume by 2020. Rationale The coca cola companys long term growth strategy of investing in emerging markets, is related to the Coca Cola Company projections in these markets. The CCC attributes this to a positive correlation between wealth and the increase in consumption of Nonalcoholic ready-to-drink(NARTD) beverages. From now to 2020, more than 1 billion people will join the middle class, and the per capita wealth for individuals will increase by nearly 30 percent. They have the ability to invest in new plants in places like china India. Over the next 3 years Coca Cola company plans to invest $2 billion, 3 new plants are expected to be finished in that time period. The company clearly understands in order for intended strategy to be attained, consumer access and system alignment is key to their growth in these emerging markets. This means placing more coolers throughout these countries, in order to drive on-the-go consumption. Soft goals The Coca Cola company is also encouraging their partners in the value chain, to enhance their soft skills within these developing markets. The company is focused on growing annual consumption of beverage products. The company intends to work with its bottling partners to establish new customer relationships grow existing ones, from street vendors restaurants, to large-scale grocers. Rationale The reason why the CCC emphasizes the development of soft skills, the Coca Cola Company has a vast distribution network to contend with. To remain a leader in the beverage industry, communicating with its partners along the value chain is an important aspect of their continued success in the beverage industry. As I have said, Coca Cola Company has a huge distribution network and it is one of the best distribution network in the world, nobody in the beverage industry can match this tremendous asset. Another reason why the Coca Cola company is successful in its core activities, stems from its mission, vision values. This is the source where the CCC can attribute its success, its long-term strategy to become the most widely available consumed soft drink in the world. Perhaps the following statement which comes from the CCCs mission, vision values strategic outlook can be deemed a poignant assertion. The world is changing all around us, to continue to thrive as a business over the ne xt ten years, beyond, we must look ahead, understand the trends forces that will shape our business in the future move swiftly to prepare for whats to come. We must get ready for tomorrow, today. Mission This is Coca Colas mission statement To refresh the worldà ¢Ã¢â€š ¬Ã‚ ¦To inspire moments of optimism and happinessà ¢Ã¢â€š ¬Ã‚ ¦To create value and make a difference. Coca Cola company mission statement clearly defines the purpose for which and reason why they exist as an organization. The employees must be feel they are a part of an organization that knows where it is heading, in terms of the language it uses with their mission statement. to create value make a difference resonates with belonging to an organization, that wants to create a culture of empowerment and continuous improvement. Vision Coca Cola Companys vision statement is a guide to what the company needs to accomplish so it can achieve sustainable and quality growth. The CCC vision statement is based on what we will call the six Ps (people, portfolio, partners, planet, profit, productivity) People: Be a great place to work, where people are inspired to the best they can be Portfolio: Bring the world a portfolio of quality beverage brands that anticipate satisfy peoples desires needs. Partners: Nurture a winning network of customers suppliers, together we create mutual enduring value. Planet: Be a responsible citizen that makes a difference by helping build support sustainable communities. Profit: Maximize long-term to shareowners while being mindful of our overall responsibilities. Productivity: Be a highly effective, lean fast-moving organization. Culture of CCC This quote epitomizes their culture: Our Winning Culture: Our winning culture defines the attitudes and behaviours that will be required of us to make our 2020 vision a reality Such is the importance of the Mission Vision of the CCC, I believe it is important to include the culture of this company. Because the culture shapes the attitudes behaviours of the everyone that works for the organization. The Coca Cola Company is identified with having a strong culture The CCC has incorporated the culture with their 2020 Vision, which is a long-term strategy aimed to be a RoadMap for understanding the trends and forces that will shape their business of the future. The CCC says it is a preparation of whats to come designed to seize on opportunities once they have been identified. This roadmap is based on winning together with their bottling partners. Values of The CCC Live Our Values: Our values serve as a compass for our actions and describe how we behave in the world. Leadership: The courage to shape a better future Collaboration: Leverage collective genius Integrity: Be real Accountability: If it is to be, it is up to me Passion: Committed to heart mind Diversity: As inclusive as our brands Quality: What we do, we do well Values as we understand, act as a guide for our individual actions and group behaviour. They are the moral compass in our every day interactions with the internal external environment, customers, associates, public, family, friends, and institutions, Rationale The Coca Cola Companys mission, vision, culture, and values, defines and shapes the companys objectives into measurable expressions of what the organization intends to achieve. They include a mixture of hard and soft goals, the hierarchy or top management at Coca Cola Company understands they have to develop a blueprint that employees and the bottling partners can follow and identify with being successful in their business. One striking example comes from their vision statement one of the six Ps, which states, People: be a great place to work, where people are inspired to the best they can be Another vision statement says Partners: nurture a winning network of customers suppliers, together we create a mutual enduring value The CCCs vision, culture and values create an atmosphere of individual attainment and group accomplishment. Where the essence of individual talent is nurtured and encouraged, and group effort is identified as an important contributor to the goals of the CCC. Core activities The value of change plays an important part in the core activities of the Coca Cola Company because the company relies a lot in its suppliers, the bottles companies and the people selling the product. The suppliers are from people they get there ingredients like sugar, coffee, citrus around the world, the water they use in the process of making the beverage to the people in charge of the packaging.. Then come in role the Coca Cola system which is basically where first the company produces the beverages and then comes in play the bottling partners. They are independent bottling partners in charge manufacture, package and distribute the final product. Finally there is the selling the beverages process where the final products are taken to the warehouse for being distributed to retail outlets. The products are then distributed to the customers that are supermarket, convenience stores, restaurants, etc. And also to the vending machines and coolers that are place in strategic locations to reach all customers. And that way the product finally reach the consumers, around 1.6 billion time a day are the products consume Coca Cola Company depends a lot in other part to take the products to the consumers. They treat them with respect and importance and make them realize the importance of their work to the coca cola system. They have been using this system for years and so far had work perfectly. They are focus in the need of the consumers, the customers and the franchise partners; they think in terms of globalization, they are always aware of change. They also use an aggressive marketing strategy. Almost everywhere and in the most important events you can see a Coca Cola logo, they have billboards, commercials, products that will be associated with Coca Cola. Rationale The core activities are an important play for the company because if what makes them different from the rest of the company. They depends a lot in the suppliers the bottling companies and the customers. They play in an important role in making the product as the suppliers give them the prime materials. Then there are the bottling companies that are play an equal significant part, they are the package where the product is deliver and if you can see the bottle of the products of the company are immediately associated with the company. For example Coca Cola has a unique bottle design that everyone in the world with associate or recognized. Value Proposition Coca -Cola Company is an organization which provides value for their consumers and customers. Customers are their energy source for this organization. Creating the value starts with their coca cola products. Hence, this can greatly be achieved by greater variety of brands, pricing, packaging, and affordability. In addition, Coca-Cola products do focus on the customer lifestyle in terms of satisfaction. For example, if a person were to be on a diet, well there is diet coke. Hence, Coca Cola does engage in the customer needs in terms of the product. Coca- Cola has over nearly 400 brands (including water, juice, teas, coffees, energy drinks, and especially sodas) and wants to engage consumers to try something refreshing and new. It really comes down to choices for consumer in terms of coca cola products. Coca-cola brands include Fruitopia, Fanta, Sprite, Dasani, Nestea, Powerade, and many more brands. One of Coca-Colas slogans was Open Happiness. This slogan was represented to the consu mers and was meant to letting the consumers enjoy their products. Coca Cola is able to meet todays non-alcoholic beverage needs of consumers. Coca Colas current value proposition is The Coke Side of Life which represents happiness when you open up a can of coke or any other Coca-Cola product. The Coke Side of Life explains that it is an enjoyable, comfortable, and sociable environment when one actually consumes a Coca-Cola product. Rationale: Coca Cola Company continues to work on research/development and focus on making new products. For instance, a can of coke has a secret formula that will be difficult to imitate. Coca Cola products are significant because they make each product unique. Internal Fit/Factors Porter 5 Forces Analysis Threat of Entrants Coca-Cola does have a lot of competitors in the soft drink industry. The threat of entrants is low for the soft drink industry. There are very few entrants who can compete with Coke. In addition, a barrier to entry when entering the soft drink industry would be a high capital investment. If you dont have that high capital investment it would be hard to enter the industry. Coke nearly earns 48% of the soft drink industry and there are no competitors that are nowhere near coca colas distribution. Coca-Cola has over 500 brands of products which are potentially substitutes. To get the point, the buyer can switch from one product to another at no cost under the Coca Cola brand. Nowadays, consumers are really being health-conscious about their health. So they may not be interested in soft drinks but look at tea, juices, milk and even water. Certainly, Coke does have these products on hand. If Coca Cola decides to increase most of their product by a $0.50 increase, it would be very likely, consumers would buy Pepsi products. Coke can lose its profits margin and can have a major impact on the trademark itself if they increase prices. Price is a huge factor to take into consideration with regards to other entrants. The challenge for this organization today and the future is to focus private companies because they can imitate the products and put cheaper prices. Private companies currently earn 14.4% of the soft drink industry. Having strong barriers prevents from this rising situation to happen. One strong barrier to entrant that prevents from coming would be distribution channels. Coca cola has their products everywhere on their store shelves which make it accessible to consumers while new private companies will have a hard time selling their products to wholesalers, retailers, and distributors. Rationale: Entrants are slowly rising to the carbonated soft drink industry and as organization must find new barriers. Coca-Cola should continue to develop their brand loyalty worldwide and convince consumers to have reliability in their products. Barriers to entry One of the 5 forces that shape the soft drink industry is barriers to entry. The Coca Cola company says on its website it is facing strong competition from well-established global companies and many local participants. For this particular industry, the competitive forces are benign, (favourable). Most of the companies in the soft drink industry are profitable. The Coca Cola companys main competitors are Dr.Pepper, Nestle and Pepsico. These companies definitely have the advantage over there competitors. In porters 5 forces, Porter refers to supply-side economies of scale, where firms such as the CCC and Pepsico can produce at large volumes enjoy lower costs per unit because they can spread fixed costs over more units, employ more efficient technology, or command better terms from suppliers. According to Porters article, supply-side scale economies deter entry by forcing the aspiring entrant either to come in the industry on a large scale, which requires dislodging entrenched competito rs. How does a newcomer circumvent the barriers to soft drink industry? Perhaps create new distribution channels of their own. Creating a niche market for their drink in the form of marketing to a certain segment in the soft drink industry. Competitive Rivalry Competitive rivalry is between two main competitors the Coca Cola Company and Pepsico to satisfy the taste of consumers in this industry. Last month Beverage Digest reported that Pepsi-Colas market share fell 0.5 percentage point while Diet Coke slipped just 0.1 percentage point in the U.S. supermarkets, convenience stores and other retail outlets. The two companies have fought over the past decade to win market share from one another as overall sales dropped. This relates to Porters article on the 5 competitive forces that shape strategy. There is an intense rivalry between these two companies. According to porter high rivalry, limits the profitability of the industry. The Coca Cola Company and Pepsico are competing based on brand image. Power of the buyers One of the 5 forces of porter is buyers the power of the, for Coca Cola Company the power of the buyers is high. They play an important role in the Company process because they are part of the distribution process of the company. They play an important role in distributing the system so it can reach the consumers. They are part of the company and the process. They are part of the strategy used by the company. Power of the suppliers Another of the 5 forces of porter is the suppliers. As well they play an important role in the company process so they have a high power. They have a high power because they also play an important part of the process of the soft drinks. If they decided to boycott the company it will caused them serious damages. There will be a cost to switch suppliers because they will have to build a relationship since 0 and might lost incomes for doing that. External Fit(Diamond E. Model) Management Preferences The senior management team wants to increase the efficiency and effectiveness in the production and bottling sector. With regards to economies of scale, Coke continues to increase production at a low cost. As production of Coca Cola products increase, the cost of producing each unit falls. Moreover, the senior management continues to think about new products (in addition to their 500 products), develop beverages, make new programs and promotions, and meet the needs of customers. The senior management continues to strive for sustainability in their organization. Coca cola recently launched their plant bottle packaging, which basically means they have created their PET bottles from plant based materials. Hence, makes their product 100% recyclable. Muhtar Kent, chief operating officer continues his obligation with sustainability. In 10 years, he plans to reduce coca colas emission by a half. To continue improving performance, Coca-Cola continues to update their technology with regards to quality control. As well continue using better material for their products. In addition, this organization is starting to develop their products in rural areas of the world. The senior management team wants to let consumers know that they are the most trusted carbonated soft drink company and strive to achieve leadership in corporate sustainability. Rationale: The main preferences for Muhtar Kent, CEO, wants to develop and raise their brands, enhance revenue growth and increase productivity within their products. Resources The resources on the Coca Cola Company according to the Diamond E. Model are first the all the resources that the company have to keep on growing and innovating. From the shareholders to the investors, etc. The company has used many of these resources to create healthy products or bio friendly products. They are aware that many of their ingredients comes from the environment and the nature so they are trying to created a friendly environment where the environment is being look after. They have different programs that are meant to help the environments to maintain the natural resources of the land. This is very important because if one of the products they use is gone they wont be able to produce the product anymore. Organization What is the structure, leadership and unique features of the Coca Cola Company in relation to Fry/Killing Diamond E Model. It is what is referred to as the Coca Cola system, which comprises 300 bottling partners worldwide. The coca cola system operates through multiple local channels, the company manufactures and sells its concentrate, beverage bases and syrups to bottling operations, owns the brands and responsible for consumer brand marketing initiatives. The bottling partners manufacture, package, merchandise and distribute the final branded beverages to customers and vending partners, who then sell the products to consumers. It is no wonder the coca cola company has one of the best distribution systems in the world and the ability to penetrate in markets where no company can duplicate is attribute to the structure and leadership at the Coca Cola company. The other unique aspect is the relationship it has with its bottling partners, who in turn works closely with customers, like g rocery stores, restaurants, street vendors, convenience stores, movie theatres, and amusement parks to execute localized strategies developed in partnership with the company. Part2 The strategic job we chose for our organization was Brand manager and the requisite job we chose was a Truck Driver/Vending Machine Supplier. Requisite Job at Coca Cola: Truck Driver/Vending Machine Supplier The requisite job for the Coca Cola company we agreed to use was the truck driver/vending machine supplier. This type of worker requires high school education, has to be licensed to drive a truck, may involve some lifting and moving heavy case of soft drinks. It would be an asset to be in good physical condition. But it is not a requirement. The job incumbent must be personable, because you are dealing with customers and consumers of the company on a daily basis. It would be ideal to hire from within the company a group of truck driver/vending machine suppliers, but due to the supply of this type of worker. We will hire from outside the company. It is easy to hire from a pool of truck driver/vending machine stockers. Duties -Responsible for delivering product and filling vending machines at all points of availability. -Collects and is accountable for money -Check accuracy and stability of the load -Restock machine to proper level, maintaining accuracy in stock levels -Invoice and collection of monies -Securing company assets -Ensure the machines are clean and in good working order -Ensure compliance with regulatory and company policies and procedures -Settle all accounts daily -Ensure product codes and Health codes are adhere to -Report damage to machines -Load supplies in a vehicle, such as a truck -Establish and maintain good customer relations with business owners and operators Knowledge/Skills/Attributes/other attributes of a Truck Driver/Vending Machine Supplier Knowledge -knowledge of the English language -Able to provide customer service and interpersonal relationships on one on one basis. -able to provide and identify customer service needs in a group dynamic situation. -being able to evaluate quickly customer service needs and know how to meet those needs -knowledge of simple mathematics and statistics -knowledgeable of relevant equipment and company safety policies and procedures. -able to understand and read provincial regulations, regarding the safe operation of a vehicle Skills -active listening -speaking -Critical thinking -Coordination -Service orientation -Judgement and Decision-making -Writing Abilities -Oral comprehension -Good Vision -Ability for good oral expression -Speech clarity -Written Comprehension -Control Precision -Depth Perception Other Attributes -Ability to perform and work directly with the Public -Able to deal with external customers -Able to have Face-to-Face discussions -Able to work with a group or team -Is able to work outdoors, exposure to all types of weather -Able to handle the daily contact with the same people in a professional and polite manner Labour Market for a Coca Cola Truck Driver/Vending Machine Supplier Based on the duties and KSAOs of this type of work at the Coca Cola company. We are not just looking to hire any driver. They need to have the experience in dealing with customers and the public. They must be committed to working for the company, because we are going to be testing the potential hirees. The testing will be based on questions about our companys occupational health procedures and equipment operation. The potential hirees will be tested on English language proficiency and Mathematics problem-solving etc They will also be quizzed on customer service skills. What type of interpersonal skills do they possess? This type of job consists of daily contact with customers and business owners. We will give provide further training for those drivers/vending suppliers at the companys expense. Based on these requirements for the job, we will need to find certain individuals that possess a high school diploma, with a clean driving record. The company is confident that we will find the se talented people to come and work for the Coca Cola company. The CCC will provide the additional training to enhance skills such English, written and oral comprehension. The training will also involve a simulation of driving a Coca cola delivery truck. How to handle tight corners for example, or driving on the highway, avoiding dangerous maneuvers, while changing lanes. We at Coca Cola believe we can, attract and retain this type of driver. They will go through Coca Cola University, and once they complete their goals with a certificate. They will have the ability to work anywhere in Canada and the U.S. The company believes by showing that commitment and belief to our people in this case, our truck driver/vending suppliers, we have created a our own market. Benefits The benefits are: -Training: at the Coca cola university for only selected hirees. -Health, Dental, Vision Plan -an employee who requires work-life balance, can ask for it. This might involve parental leave or personal leave program. It is our belief at our company that we have invested time and training for our employees, in order to retain and attract future employees this is one benefit at the coca cola company will a mainstay. We also have wellness programs, so our employees have the option of going into a fitness program at the no cost to them. We have financial planning benefits that our Truck driver/vending suppliers can take advantage of, so they can plan for the a secure future for their families. Compensation We would start the new hirees at $13 hourly rate,work, after one year to $15/hr- enventually topping at $30/hr. The performance pay would be based on individual performance. We are designing the merit bonuses into the compensation package. One form of a bonus incentive could be showing up for work consistently. Or we could gear it to production like serving a number of vending machines or a certain number of clients. The other options are, since this type of work involves excellent customer service skills, we could start to give bonuses to employees who score high on customer service. Another type of bonus, could be about minimizing errors by truck delivery personnel on the most efficient routes for delivering products of Coca cola. We would also encourage the participation of employees on what type of bonuses they like to attain. Research has shown that employees who work to challenging but attainable goals, especially when they had a role in formulating these goals-outperform those without specific work goals Recruitment It is our belief that the best form of recruiting for future truck delivery drivers is externally. Although we will encourage the input of our present employees about their ideas on who would be an ideal candidate, people they know. We trust our employees input, this method of HR forecasting may not be sophisticated but it assures the involvement of our employees for this type of work. It also ensures the employees, that the company has invested this much training and time for their personal development, they become part of decision-making. External recruit reduces our HR costs somewhat, but the investment we make in the training we provide is offset by performance bonuses and compensation packages. The company becomes profitable because of our incentives and the commitment by our truck driver/vending suppliers. PAQ Based on the type of work is involved in becoming a Truck driver/vending specialist, we believe the PAQ method for analyzing specific techniques of this job will be sufficient. It is a structured job analysis checklist of items or job elements used to rate a job. The PAQ method will co

Legalization of Medicinal Marijuana :: pot should be legal

During the Carter, Reagan, and Bush administrations, eight people in the United States were allowed to use marijuana for medicinal purposes under the Compassionate Investigative New Drug program. However, since the Clinton administration no new applications have been accepted. Therefore, other patients who need marijuana to alleviate the nausea and loss of appetite associated with the AIDS viruses and cancer chemotherapy, as well as to treat glaucoma, multiple sclerosis, epilepsy, chronic pain, and other ailments must continue to suffer without the use of marijuana. Is this fair? What could the reasoning behind this needless suffering possibly be? I thought that one of the purposes of government was to promote the well-being of its individuals. Is that not why our country spends billions of dollars towards advancements in medicine every year? So, why aren’t there any FDA approved studies testing the actual effectiveness of marijuana in progress? If it is proved that marijuana does indeed help ease the pain and suffering of these poor people, then why not allow it to be prescribed to help them. It is illegal to consume any prescription drug not prescribed to you. Which makes all prescription drugs illegal, how is this different from marijuana? Sure it may be addicting, but so can caffeine pills. Sure it may be harmful if someone misuses it, but so can Ritalin. I just do not understand how prescribing a drug to help someone could be harmful. The least the government could do is research the subject a little more. Instead, they seem to be doing the opposite. In 1994, The Assistant Secretary for Health postponed the final meeting that would have decided whether the U.S. Department of Health and Human Services would require government-grown marijuana to be used in the first medicinal marijuana research project in over a decade. The government seems to have no problems arresting sick people for using marijuana, telling them that there has not been enough research to verify its medical benefits. However, they are doing nothing to assist in the studies. A small non-profit organization called MAPS has been working for two years to raise money, develop study protocols, and obtaining the Food and Drug Administrations approval for the study of marijuana. Only one thing holds them back. They have no legal way of obtaining marijuana, and the government will not give it to them. If a medical missionary in the Rain Forest proclaimed that she had found a new miracle drug to help ease the pain of many sufferers, you can guarantee that a government approved study would be launched almost instantaneously.

This Fad?s Gotten Out of Control :: essays research papers fc

In America, 10,250 people died from skin cancer this past year, according to the American Cancer Society. Skin cancer, the most common of all cancers, accounts for nearly all cancers in the United States. Over one million cases are diagnosed in this country each year (Johnnie).   Ã‚  Ã‚  Ã‚  Ã‚  The reason for all of this? UV exposure. America’s value of life is very high, yet many people die just because they are not wise enough to keep out of the sun.   Ã‚  Ã‚  Ã‚  Ã‚  The greatest danger from this problem is faced by teenagers. Studies have shown that among artificial tanners, those who started at an early age are more likely to develop skin cancer. Out of high school-aged girls, 51 percent reported using a commercial tanning bed at least four times in the past year (Perron). The fact of the matter is younger people do not have the foresight to realize that being tan isn’t worth the sometimes fatal after-effects.   Ã‚  Ã‚  Ã‚  Ã‚  The social desirability of a tan is a modern phenomenon, beginning in the 1920’s when the French designer Coco Chanel decreed it as a fashion look. The concept of obtaining a tan without going outdoors became increasingly attractive (Aldige). Today’s media influences everyone, but especially young people, to feel like they need to have that beautiful dark skin color to look good. Teenagers, caring more about their social status and appearance, are looking past the obvious risks of skin cancer. Teenagers ages 12 to 17 are visiting tanning salons in record numbers. This trend presents a huge level of concern, as studies have shown that the risk for skin cancer increases when tanning begins at a younger age. With this fad being so popular, teens are always finding themselves at the tanning salons, becoming nice and crispy.   Ã‚  Ã‚  Ã‚  Ã‚  The best way to keep everyone from this fatal cancer is by completely not allowing teenagers below the age of 18 to ever go to a tanning bed. There have been several other health risks that have been legislated against, such as smoking, drinking, and using seat belts. Why not tanning? We need to make it completely illegal for kids with such delicate skin to go fake-baking. Before the age of 18, teenager’s brains are not mature enough to make wise decisions about something that could greatly affect their lives.   Ã‚  Ã‚  Ã‚  Ã‚  Some would argue that they can still go out in the sun and get skin cancer. Experts agree that sunburns are caused primarily by exposure to UVB rays; however, UVA rays do not burn, but actually may do more harm.

Effective Religious Practices Essay

Throughout our history, leaders of various religious sects have used a number of methods, materials, and programs to initiate their followers into a certain ideology or belief system. This has proved to be both useful and destructive over the course of time. We have seen many horrifying events take place in the name of certain religions (Jim Jones, The Peoples Church), and have also seen many cases that could serve as a message of hope for others (Mother Teresa). The outcome of events that are sparked by the formation of a new religious sect, are primarily influenced by the programs and methods used by the sects religious leader, to instruct his followers to believe in certain belief systems, and commit actions that are justified by those underlying beliefs. When analyzing how a religious sect instructs its followers, or disciples, we should analyze both positive and negative correlations shared by various sects, in doing this, we could determine what practices have proved beneficial to society, and which ones have proved to be destructive. When observing certain pastors methods in instructing their followers, we could come to the assumption that a leader who preaches a peaceful and uplifting message is more likely to attractive followers who share the same views, on the other hand, a pastor who preaches destructive and self righteous message is more likely to have a congregation that reflects those same views. For example, Joel Olsten, a pastor at Lakewood church, has a consistent uplifting message that he shares with his congregation on a daily basis. When using this method of preaching, the pastor is not focusing on the negative actions of some of the members of his congregation, (Hell, or Damnation) but rather inspiring them to try harder, or to do better. When a pastor only focuses on topics such as sin, Hell, or damnation, then many members of his congregation will leave feeling ashamed and scared, rather than uplifted and motivated. A useful method that a pastor can use is always having sermons with a positive and uplifting theme, focused on what’s ahead for an individual rather than what they have done in there past. Another useful method practiced by certain pastors is not classifying there religion under a certain categories, such as Catholic, Methodist, or Jehovah Witness, but rather inviting people of all faiths to join, not just a select view. In practicing this, a pastor’s congregation has the potential to grow, without being confined by a certain sect’s moral philosophies. A church is only as powerful as its congregation, the larger the congregation, the more influence a church has in its surrounding communities. When practicing such things, a pastor does not limit himself to one moral view, but rather stays open minded and tolerant to the many views that his congregation may have. If I were to become a pastor, I wouldn’t be subject to one particular faith, but rather welcome any faith to my congregation. I feel that it is important to have a diverse congregation; it teaches people how to be tolerant and appreciative of another persons belief system. This ideology also proves useful in expanding a church’s total number of members, therefore harboring growth and overall success. As a church’s congregation grows, so does its net worth, and its influence in its surrounding communities. Secondly, I would choose to preach messages of hope rather than self-shame. I would want people to come to my church and leave with a renewed vision of hope, so that they are self motivated to become active members in there communities. In my opinion, this would prove to be very effective in increasing the total number of people in my congregation. In conclusion, it is far more beneficial when recruiting members for a congregation, to appeal to everybody’s emotional needs, by preaching an unbiased message that has a theme based in hope, and inspiration.